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Il n’y a rien de nouveau sous le soleil

Francois Legault finally unveiled his new political party’s logo, which, erm, looks an awful lot like his old party‘s logo.

The Coalition Avenir Quebec (or CAQ, for short, which really brings to mind a whole host of new acronym joke possibilities) was, if you recall, ahead in polls even before it existed. And now, Legault’s generic statements about wanting to move Quebec “forward” and “focus on the issues that matter” sound just like the tired same-old-same-old, even on the day he announces something that’s supposed to be shiny and new.

Barry Wilson of CTV Montreal called Legault the “flavour of the month” in an editorial that pretty much points out the obvious: Quebecers vote according to fads, which fizzle quickly. Witness the ADQ, which rose to official opposition status under Mario Dumont before virtually disappearing from the electoral map in the following election. Witness the meteoric “Orange Crush” rise of the Federal NDP this past election, which crashed and burned almost days afterwards when people figured out that they’d voted for unqualified candidates who couldn’t speak their language and had never even been to their riding.

Legault is repeating tired old clichés and avoiding saying very much. He’s getting a lot of media attention for it. He’ll have his fifteen minutes in the sun.

But it won’t last. We’ve seen this before. When it comes to politics, there really is nothing new under the sun.

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